Web Design Process

Step 1) Getting to Know You

To get things rolling, please contact us to tell us about your project. We will likely ask that you fill out one of our Project Planners before we can provide you with an estimate and project breakdown. We also offer a free initial consultation via phone or in person but highly recommend that you get us your completed Project Planner before we discuss your project in detail.

NOTE: The Project Planner contains a number of questions that will help provide us with the information needed to assemble the estimate and project breakdown.

Step 2) Estimate & Project Breakdown

After reviewing your Project Planner’s answers, we will provide you with an estimate which contains a breakdown of your project. This usually takes around 2 - 5 business days (may take longer for larger projects).


Step 3) Project Agreement, Deposit and Collecting Required Materials

Upon approval of the estimate, we will then draft the Project Agreement. You will need to sign and return the agreement along with a deposit (if applicable). Work will commence once the signed agreement, deposit and required information / materials (logo, text, photos, etc) are received. Missing / incomplete information / materials may result in project rescheduling.

Clients are often requested to pay a 50% deposit before work commences. Deposits are mandatory for all new clients.

NOTE: If you are a new client who chooses to pay for an initial project by business or personal cheque, work on your project will not be started until your cheque has cleared, which may cause unnecessary delays, particularly if you are in a rush. Therefore, we recommend payment via certified cheque, bank transfer, or cash.

Step 4) Technical Stuff

If required, we will register domain name(s) on your behalf and set up a web hosting account.


Step 5) Design

Once all the required elements noted in Step 3 are received, we will begin designing a rough mock-up based on the information gathered up to this point. Once we have the look and feel for your site pinned down, we will continue refining the design into the final mock-up of the main or home page. This forms the basis for the rest of the site.

As the design progresses you will be sent proofs via email throughout the process to ensure we stay on track. At this stage any element of the design can be changed and it has not been coded so revisions are much easier to facilitate. When receiving a revision request, we will make the changes and send you a revised mock-up. This makes up one complete “revision cycle”. The number of revision cycles included is indicated in your estimate and project breakdown. Once the design meets your needs you will be asked to sign-off (or give approval) and we will move on to the next step.


Step 6) Coding

Once the final mock-up has been approved it’s time to begin coding for the web. Once the front-end development of HTML and CSS coding is complete, it is implemented into the Content Management System or “CMS”. This is where the magic happens that takes your website from static to dynamic offering the ability to pull content from a database, then sort and display it in a variety of ways. The CMS also contains the control panel which accesses the database or “back-end” granting you the ability to add new content to the different sections of your website with ease.


Step 7) Testing, 1-2-3.

When the coding is complete we will provide you with your login info to the control panel where you will be able to add content and test things out. (No worries, you will be provided with a step-by-step guide on how it works!) This is where any final tweaks come into play before we launch the site to the public.


Step 8) Final Sign-off, Payment & Launch!

Before any project goes to print or is launched on the web, the client is required to sign-off or give approval on the project deeming it complete. Once we acquire your approval, we will then require payment of the remaining balance for the project (unless alternate arrangements are made in advance).

NOTE: Revisions requested after approval is given will be billed at our regular hourly rate.

Once payment is received, all there is left to do is sit back & prepare for launch!